SUCCESS FACTORS FOR LOGISTICS SERVICE PROVIDERS IN THAILAND

Somrat Kamolwekin, Tanapol Kortana, Bundit Pungnirund, Chompoo Saisama



ABSTRACT:

The objective of this study was to study the variables of relationship quality, service quality, logistics operations quality, service innovation the Logistics Companies Performance (Non-Finance) and to create the hypothesis of this research. the population is the service user of every logistics business in Thailand. The sample size of this research was 360 samples. The result showed that the variables used in this research in this study had 2 categories:1) Internal variable is the Logistics Companies Performance (Non-Finance) and 2) External variables is relationship quality, service quality, logistics operations quality and service innovation. There are 4 hypotheses. H1: Relationship quality has a direct influence on the Logistics Companies Performance (Non-Finance), H2: Service quality has a direct influence on the Logistics Companies Performance (Non-Finance), H3 : The quality of logistics operations directly influences the Logistics Companies Performance (Non-Finance) and H4: Service innovation has a direct influence on the Logistics Companies Performance (Non-Finance).

KEYWORDS: Service Quality, Service Innovation, Efficiency, Relationship Quality

DOI: 10.62788/J9r2Xy7L5T

PUBLISHED IN: ICMIESS 2023 Conference Proceedings

DATE OF CONFERENCE: 1st - 2nd MAY 2023

CONFERENCE LOCATION: OKINAWA, JAPAN

PUBLISHER: EDUCATION STUDIO (THAILAND) CO., LTD.

ELECTRONIC ISBN: 978-616-7901-68-8

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