ONLINE LEARNING BEHAVIORS AND OPINIONS ON ONLINE LEARNING MANAGEMENT OF THE MASTER OF BUSINESS ADMINISTRATION STUDENTS IN PROFESSIONAL FOOTBALL MANAGEMENT, SUAN SUNANDHA RAJABHAT UNIVERSITY DURING THE COVID-19 PANDEMIC

Supakorn Tunvaravuttichai, Chaithanaskorn Phawitpiriyakliti, Boonyada Pahasing

ABSTRACT:

This research aims to examine online learning behaviors, opinions on online learning management and online learning problems of Master of Business Administration students in professional football management, Suan Sunandha Rajabhat University. The sample group was 37 students in the captioned field of study whereas the research instrument were questionnaires and data for statistical analysis consisted of the values of percentage, mean and standard deviation. The research findings revealed that most of students were male using smartphones for online learning via home Wi-Fi and mobile network (5G/4G) and the program/applications used were Zoom Cloud Meetings, YouTube and Line. An overview of their learning behaviors showed responsibility and regularity at high level (𝑥̅=3.89) and the most behaviors shown was regular online learning attendance according to the schedule set by the university (𝑥̅=4.29). An overview of their opinions on online learning management appeared positive at a high level (𝑥̅=3.78) and the highest mean values were instructors’ proper assistance matched with the students’ requirements (𝑥̅ = 4.13). In view of theie online learning problems ranking in order, the environmental problem was at a moderate level (𝑥̅ = 3.29), followed by personal problem at a moderate level (𝑥̅ = 3.30), learning support facilities at a moderate level (𝑥̅ = 3.18), and learning problem at a moderate level (𝑥̅ = 3.18), respectively. Most of students recommended the university and instructors to well prepare themselves to familiarize with the basic usage of learning management system for convenient and quick access of communication during online classes whereas the assignments should be emphasized on instructors’ attention, follow-up and thorough information.

KEYWORDS: Online Learning, Master of Business Administration Program in Professional Football Management

DOI: 10.62788/L9v4G3r7mY

PUBLISHED IN: ICMIESS 2023 Conference Proceedings

DATE OF CONFERENCE: 1st - 2nd MAY 2023

CONFERENCE LOCATION: OKINAWA, JAPAN

PUBLISHER: EDUCATION STUDIO (THAILAND) CO., LTD.

ELECTRONIC ISBN: 978-616-7901-68-8

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